Senior SEO · White label · Bogotá, Colombia
A senior SEO who plugs into your agency's process, works under your brand, and hands back decisions your team can defend in front of the client.
The short answer
Outsourcing SEO means an agency contracts an external specialist to run technical audits, architecture, migrations or ecommerce SEO under the agency's own brand. The agency keeps the client relationship, pricing and reporting; the specialist supplies senior capacity without going on payroll. It works when scope, confidentiality and who speaks to the client are agreed up front.
Two very different readers
You've won a project that needs deeper technical SEO than your team covers today, and hiring for it doesn't make sense yet. You need capacity you can put in front of a client — or keep invisible.
White-label SEO for agencies →You're comparing an agency retainer against a senior freelancer, and you want to know which one actually moves revenue on a Shopify, VTEX or WooCommerce catalog.
Ecommerce SEO services →Honest comparison
| Senior freelancer | White-label agency | In-house hire | |
|---|---|---|---|
| Who you talk to | The person doing the work | An account manager | Your employee |
| Ramp-up time | Days | 1–2 weeks | 1–3 months |
| Scales to 10 accounts at once | No | Yes | No |
| Handles migrations | Yes | Depends who they assign | Depends on seniority |
| When NOT to pick it | You need volume across many accounts at once, or 24/7 coverage. | You need the specialist visible to your client by name. | SEO isn't a permanent line in your P&L yet. |
Not sure which model fits the project on your desk?
Tell me the scopeHow it works
We agree deliverables, confidentiality, who speaks to the client and how visible I am. In writing, before anything starts.
Crawl, Search Console, rendering and architecture. Findings separated into cause and symptom, ranked by impact and effort.
Your team gets priorities and the reasoning behind them, so they can execute and defend the work without me in every call.
Frequent questions
Yes. The arrangement can be fully white label, internal support only, or a named specialist your client meets directly. It is agreed in writing before the project starts, and it can differ per client inside the same agency.
Client names, figures and screenshots are never reused without written authorization. Relevant experience is shared in anonymized form, so your prospect can judge the work without exposing anyone else's account.
Yes. Work is remote with agencies and clients in other countries. Overlap hours and response windows are set in the scope, so there is no ambiguity about when you can reach me.
You get the finding, the evidence and what it would take to fix it. I do not quietly expand scope into your dev team's work — you decide whether I take it on or your developers do.
Pricing depends on the skill, the platform, the number of clients or deliverables and the collaboration model — project, volume, hour bank or monthly capacity. It is quoted per engagement after scoping, not from a public rate card.
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